The Short Version: From 2009 to 2013, professional matchmakers JoAnn and Steve Ward managed VH1’s “Tough fancy.” Throughout six months, this mother-and-son duo presented their particular skill for motivating, advising, and quite often providing possible check to prospects looking love. You should definitely in tv show company, the duo runs Master Matchmakers to simply help singles discover a relationship through matchmaking and big date mentoring. Master Matchmakers provides customized information and vetted fits to singles all over the country. Nowadays, the team has also innovated a mobile application also known as appreciate Lab that authenticates the identification of a stranger before you go on a romantic date. In every respect of internet christian interracial dating advice, the Ward family aids greater truthfulness and count on.


In 2003, Steve Ward believed he was on his option to becoming a financial investment banker. He was 22, merely out-of-school, and planning to begin his profession, but initial he chose to help his mommy aside along with her matchmaking business.

JoAnn Ward had a talent for coping with individuals, although not with innovation. She had been using submitting cabinets, along with her child wanted to upgrade this lady to an internet database and website. The guy envisioned it to be a fast task. Next, whenever a prospective customer requested him for a male’s viewpoint, he carried out 1st intake meeting and began to suggest fits.

He found aided by the customer and matched the girl abreast of an initial day. She and her date hit it well and were quickly interested to get hitched. Steve’s very first introduction ended up being a rousing success, and merely that way he had been addicted.

Another generation matchmaker and CEO at Master Matchmakers, Steve guides folks toward rewarding relationships with sincerity and authenticity. He or she is well-practiced at offering guidance to singles. Alongside his mommy, the guy co-authored a manuscript called “Crash program crazy.” In most his endeavors, he hopes to improve the online dating knowledge for singles.

Master Matchmakers performs face-to-face interviews and background records searches to thoroughly familiarize yourself with consumers before delivering all of them on a romantic date. Qualified mentors and certified therapists act as individual mentors and a passionate team of full-time matchmakers work side-by-side with one of these mentors assuring careful, hand-selected introductions in conjunction with customized information from years of specialist experience.

With the aid of a commonly seen Television program, “Tough adore,” this tiny local matchmaker expanded into a nationwide boutique, serving singles in most 50 claims.

“We’re accepting panel between 20 to 40 new business 30 days today,” Steve mentioned. “We’ve matured into an entire level service with the capacity of helping anybody who labors crazy.”

Today, simply by using technology to enhance the matchmaking longevity of singles, Steve has actually pioneered a mobile program also known as appreciate Lab, that may validate someone’s photo, authenticate their identification with an individual understanding test or cellular phone lookup, and operate a criminal background check besides.

“In an age of conference over cellular basic when it comes to dating, we designed appreciate Lab to give confidence as something towards the entire matchmaking market,” Steve demonstrated, “but also for those shopping for a high-touch, personal experience we’ll consistently offer all of our best-in-class, individual mentoring and professional matchmaking services.”

Steve and JoAnn Honed Their Date training Via “Tough Love”

Upon signing up for Master Matchmakers, Steve utilized their business instinct, personal instinct, and flair for advising it want it is to display all of that a matchmaker is generally and carry out. Thus, he along with his household eventually earned much publicity and attention, culminating in VH1’s real life television show “Tough admiration,” which went for six seasons.

From 2009 to 2013, Steve and his awesome mother managed and created this tv series about singles and partners in various phases of online dating and union crises. They can be clear-cut individuals who know how to get effects.

“thanks so much for leading me personally along the ‘dating journey’ that generated Ryan. We have been very happy. The guy adds a whole lot to my entire life that I would personally struggle to develop by yourself. We never ever thought in soulmates before, but child am I a believer today!” — Maya, a Master Matchmakers customer

After season one, Steve respected the helpfulness of a really love bootcamp, of hearing from someone who will say to you the truth about yourself and your connections. He made a decision to add a date training solution to check and bolster their unique matchmaking.

“We wanted to provide renewable options we can easily include price to your relationship,” the guy told united states. “We began to establish an application we believed had been very distinctive and tailored, based on the approach we had been known for: hard really love.”

The popularity of the television show while the development of the web at the time allowed Master Matchmakers to syndicate their unique services all over the country.

Date training, coordinating, and Vetting for those in All 50 States

Master Matchmakers has changed a lot since 2003, whenever posting and transmitting photographs via a computer had been tedious and complicated. Back then, it had been a market criterion that matchmakers wouldn’t program their clients photographs of their potential big date. The customer needed to trust their particular pro assessment of attractiveness and being compatible.

Today technological advances enable Steve along with his team to dig much deeper and offer a lot more than simply a photo. Down to the past detail, these matchmakers would like to know every little thing in order to generate an informed match. The full bio and background check is regular working means of this exclusive matchmaker.

Providing personalized solution to your entire country, the Ward family members can assist countless eligible singles get the person of their dreams.

An egalitarian matchmaker, Steve denies the idea of an antiquated enterprize model where guys pay exorbitant prices meet up with women who shell out absolutely nothing. Master Matchmakers treats females fairly and pleasantly.

“I serve a top-quality woman,” Steve mentioned. “I cater to women that are highly driven, effective, attractive, informed, and looking to meet up with their unique equivalent or much better.”

Date Coaching

In their date mentoring, Steve sets an emphasis on identifying possibilities being prepared for functioning on all of them. He promotes self-awareness, maybe not self-consciousness. He talks about shifting the paradigm and getting rid of self-imposed barriers to ensure the customer is ready to meet “the main one.”

“My mentoring gives them the ability to maximize the opportunities that can come their means also to see those options,” he demonstrated. “I’m a numbers guy, so it’s about frequency and preparedness.”

He and his team of knowledgeable coaches satisfy face to face to understand patterns, break bad habits, and make an idea for how to obtain, type, and keep maintaining a fantastic commitment. It’s no wonder the website describes go out mentors as “the blade and guard within romantic life.”

“normally we just work at helping individuals expand their particular brains,” Steve said, “to try and consider why it could operate– not why it’s not going to work.”


These matchmakers recommend available. Work is to organize introductions with suitable and vetted individuals. Customers agree upon a certain number of introductions beforehand, and the matchmakers produce a tailored approach backed by years of experience into the dating video game.

“We’re really tactical about it,” Steve mentioned, “and we give opinions on the way. We allow the customer sincere constructive criticism that they won’t get almost every other means.”

Master Matchmakers just take their own time interviewing and getting understand their customers to enable them to make better matches. The idea, Steve stated matter-of-factly, is to obtain gone the customer by combining all of them up with a compatible match.

Often this means offering some information (or a strongly worded fact check) to clients. The mentality on the unmarried is just as important as individuality of their time.

Also important, Steve told you, could be the ability to communicate reasonable objectives. “I discovered throughout the years to walk a superb line between giving someone hope and providing some one delusions.”

Background Checks

Before dealing with any client, Master Matchmakers completely investigates that individual’s history. This includes many techniques from social media users to criminal history. The team has actually a great deal of data at their unique convenience to ensure that all their clients are on the up and up.

“undoubtedly and out, we do have the biggest standard of direct access to managed data — significantly more than other matchmaker in the nation,” Steve boasted. “we are generally, for all intents and functions, exclusive detectives.”

Grasp Matchmakers only represents men and women after vetting their particular background. Anybody who signals on agrees to these an arrangement. Fostering rely on and honesty, these matchmakers ensure that their customers tend to be upstanding people worth being matched up. This excellent element provides the group a competitive side for singles shopping for some additional protection and detailed study.

“We have now integrated many technologies throughout the last few years,” Steve stated. “that enables you doing our tasks more efficiently plus effectively than many other matchmakers available to choose from.”

Love Lab Uses background records searches maintain Daters Safe

Recently, Steve has taken on a committed endeavor, producing an internet dating source for singles. He’s taken the verification technology utilized by Master Matchmakers and condensed it into a mobile app called prefer Lab. Now everyone can go surfing to confirm the identity of a night out together before conference in-person.

This is a significant item for singles who placed by themselves at risk by taking place a romantic date with somebody they don’t really truly know.

“We would like to come to be a service,” Steve demonstrated, “to make sure that matchmaking users and simply help men and women increase importance out-of all those programs and solutions.”

Love Lab uses Master Matchmakers’ vetting techniques to deliver the present day dater some comfort. Before-going on a date, consumers can login to discover when someone is exactly who they promise is (and what they claim to look like).  This cost-free cellular app was launched in Sep 2013 and contains already been increasing their get to since.

“We’re in the course of a development of one’s item,” Steve stated. “we wish to be an unbiased verification solution for the whole relationship market.”

The app allows consumers self-verify unique identity and look up on the identification of someone else. Eventually you’ll be able to enter an unknown number, current email address, or login name connected with a Love Lab profile to find out if somebody you met on the web has already been verified. Everyone must verify unique details. You are able to validate your images, by way of example, if you take and uploading an instant selfie to enjoy Lab which measured and when compared to your profile images for likeness.

With a comprehensive and conscientious verification procedure, these dating innovators aspire to create a product that decreases the dishonesty, fraudulence, and risk widespread in online dating.

“I’m not therefore concerned about making a lot of cash right away. I am truly trying to build a site that folks are going to want to make use of and recommend — and something that solves a very significant problem.”

The Master Matchmakers Team Has a Close-Knit, household Feel

Master Matchmakers is actually a family-run company. JoAnn Ward may be the President, the woman daughter is the CEO, and her girl may be the Executive Director of customer Relations. A lot of their own matchmakers and date coaches have-been with the organization for many years as they are profoundly invested in the prosperity of every client.

“We operate Master Matchmakers like a household. We’ve got a really boutique-style method,” Steve described, adding, “My mommy provides always mentioned that the thing that technology cannot replace is quite private service.”

JoAnn has actually a radiant character that establishes the tone for the company as one. The Ward family is all about informing it like it is actually and helping people when you are direct.

“We simply take the same share from the responsibility inside the company,” Steve said, “but she’s significantly more associated with manufacturing the achievements within client’s resides.”

Lately, Steve has taken a lot more of one step right back from customer try to concentrate on the improvement the Master Matchmakers company and expansion on the admiration Lab software. The guy lets their mommy grab the reins about customer part, even though they don’t always agree regarding the appropriate approach.

“There is disagreements concerning our very own clients everyday really,” he said good-naturedly. “When we disagree, though, i allow her to win because we made a deal a long time ago that she’d have final proclaim in matchmaking business and I would have last proclaim regarding the activity undertakings.”

That arrangement seems is advantageous to all involved â€” this mother-son group scales both out over supply daters individualized support and technical convenience.

Victory is determined by just how Pleased the customers Are

Over many years, Steve has observed a lot of success stories of happy couples just who met, bonded, and discovered really love thanks to Master Matchmakers. Their customer reviews page is filled with testimonials from satisfied customers.

“I want to genuinely believe that 99per cent of those whom hired me should do everything once again,” he stated, “and that I’m pleased with that.”

He told united states about a certain girl who was smart and effective but in need of some assistance inside her romantic life. Steve took their on as a customer and started training her to be a lot more open-minded. He paired her with a few unmarried guys but hadn’t located an excellent match.

To get understanding of her individuality, Steve asked their in order to a personal guide page. The woman reaction astonished him. “She thought comfy adequate to choose an ex who had been already remarried,” the guy recalled. “She truly opened to him and let him know that she actually is going right on through this knowledge, doing some soul-searching and reflecting about what she could do in a different way to meet ‘the one.'”

Her ex ended up offering the lady pathway back into love. The guy recommended she satisfy a pal of his. The catch was actually that pal lived-in Seattle while she lived-in nyc. However, she’d been coached to get open-minded to opportunities, very she agreed to provide the opportunity. After a number of effective dates, she ended up transferring to end up being nearer to this guy, who’s now her fiancé.

“She provided me with this gorgeous recommendation for conference this person,” Steve mentioned. “the point that I could indirectly influence some body to ensure, even without adding the woman to ‘the one,’ she however credits me — if you ask me, which something you should be proud of.”

Master Matchmakers Blends individual Service With Technology

Instead of becoming an investment banker, Steve Ward has made use of his abilities as a businessman, representative, matchmaker, and big date coach to drive Master Matchmakers to the technological get older. Their recently developed app, enjoy Lab, will be the alternative in supplying singles a secure matchmaking ecosystem with complete background checks.

“We’re able to check out some people’s history really thoroughly — a lot more carefully than any some other matchmaker available to you,” Steve said. “i have basically shrunk that technology into admiration Lab, but Master Matchmakers nonetheless uses it for our clients’ reasons as well.”

With upfront guidance, hand-picked fits, and proven dates, Steve looks to corner the marketplace on dating from beginning to end.

“All of our focus is really being able to give useful sources to people within the entire dating ecosystem,” the guy said. If large praises of his former clients tend to be any indicator, he is already been greatly winning up to now.